(JTA) Kalkidan Tegin wanted to get a few things straight in a recent TikTok video.
Yes, there are Black people who support Israel, the 20-year-old Ethiopian Israeli says emphatically to the camera; yes, Black Jews like her exist. No, she’s not a convert or an adoptee.
She then responds to critics who claim that Israel mistreats its Black citizens.
Courtesy of JTA
Lilaq Logan, an IDF commander with Jewish and Hebrew Israelite heritage, has been posting videos about the war on Instagram, where she has more than 25,000 followers. (JTA/Courtesy)“When my grandparents lived all the way in Ethiopia, they were literally hunted and chased and hated just because they were Jews, just because of their religion,” she says. “I lived here in Israel my whole life and I never felt hated. I never felt hunted just because I’m Black.”
In a mock American accent she adds, “It’s insane, right?”
Tegin, who has more than 25,000 TikTok followers, is part of a group of Black Israelis in their 20s and early 30s who have been vigorously defending Israel online — and in English — since the Hamas atrocities of Oct. 7 sparked the ongoing war in Gaza.
They are an informal but increasingly visible part of Israel’s public diplomacy, known as hasbara, which seeks to defend Israel from criticism and burnish the country’s image overseas, and kicks into high gear during wartime. (TikTok, especially, has become a major online battleground, with a recent analysis showing that pro-Palestinian hashtags are massively outperforming pro-Israel hashtags on the platform.)
In social media posts and TV appearances, they have shared stories about how they and other Black Israelis have been affected by the war. They have called out African-American critics of Israel, including those aligned with the BLM movement. They have also pushed back against race-based, anti-Israel narratives spread by pro-Palestinian activists, such as that Israelis are white, European colonizers of land belonging to indigenous Palestinians.
In addition to Tegin, the most prominent Black content creators include Titi Aynaw, an Ethiopian Israeli model and former Miss Israel; Noah Shufutinsky, better known as the rapper Westside Gravy, an African-American Jew who immigrated to Israel last year; Ashriel Moore, a former contestant on Israel’s version of the reality show “The Amazing Race” and a Hebrew Israelite activist; Yirmiyahu Danzig, a Caribbean-American Israeli educator; and Lilaq Logan, an IDF commander with both Jewish and Hebrew Israelite heritage.
“I was looking to show the world that as strange as it may sound, there are also quite a few Black people in Israel, and we live good lives, so there is no need to use my skin color as an excuse” to criticize the country, Tegin, who lives in Haifa, told the Jewish Telegraphic Agency.
There are more than 200,000 people of African descent who call Israel home, including about 170,000 Ethiopian Jews, 30,000 asylum seekers (primarily from Eritrea and Sudan), 3,000 Hebrew Israelites (Black people who identify as descendants of the ancient Israelites but are not recognized as Jews according to Jewish law), and an unknown number of Black Jewish immigrants from the United States and African countries. There are also people who identify as Afro-Palestinian who live inside Israel’s borders.
Besides the asylum seekers, all of these people trace their genealogical or spiritual roots to the Holy Land. “Most of us see our return to the land of Israel as prophetic,” Moore, who was raised in the African Hebrew Israelite community in Dimona, said in an interview. (The community, which considers Israel to be located in northeastern Africa, is not connected to the radical “Black Hebrew Israelite” groups in the United States whose members denigrate Jews and Israel.)
“Most people view Israel as a European white state, but they don’t realize that we are here as well, we are affected as well,” Moore, 32, said. “The rockets don’t discriminate between people, and those who seek to harm civilians don’t discriminate between us, either.”
Among the 1,200 people — mostly civilians — slaughtered in Israel by Hamas terrorists on Oct. 7 were several Ethiopian Israelis, including Israel Chana, a security guard who was killed while defending the southern town of Ofakim. Soldiers and reservists from the Black Jewish and Hebrew Israelite communities are currently serving in the IDF, and some have been deployed to Gaza. Two Ethiopian soldiers, Aschalwu Sama and paratrooper Yehonatan Yitzhak Semo, have died after being injured in combat.
The war has affected Black communities in other ways. Dozens of African-American Jews who live together in the southern city of Ashkelon were forced to evacuate due to incessant rocket fire from Gaza.
“We came from America seeking to fully express our Judaism,” Monica Terry, who immigrated from Kansas City in 2011 and works as a pharmacist, says in a video Moore posted on Oct. 17 to Instagram, where he has more than 80,000 followers. “We’re in Ashkelon, right by Gaza, so we’re used to the occasional missiles and firing. But this time it was different.”
According to Moore, members of Terry’s community were temporarily housed at a school in Herzliya and then hosted by Israeli families. Terry never considered returning to the United States. “This is home to me,” she says in another video. “I’m staying here, regardless of what’s going on, regardless of how close [the war] gets.”
Danzig, an American-raised Black Israeli, is a multilingual content creator with more than 46,000 Instagram followers. He educates about Jewish history and Zionism in English and Arabic, and he has called out American celebrities, including rapper Kid Cudi, for describing Israel’s bombardment of Gaza as a “genocide” in an Instagram post.
“Kid Cudi doesn’t care about justice,” he says in a Nov. 6 video. “He’s a pawn in Hamas’ explicit attempt to have an actual genocide [of Jews] between the river and the sea.”
Danzig, 28, also posts people-on-the-street interviews with Palestinians, whom he refers to as his cousins. In one exchange, a Palestinian man calls him an “occupier” in Arabic. He responds, “My great-grandfather was born in the Old City [of Jerusalem]. I’m here since way back!”
The son of an Israeli father and a Guyanese mother, Danzig made aliyah in 2014 and founded an organization last year for Caribbean, West African and African American Israelis called Shachar (“Dawn”). One of the goals of the organization, he said, is to amplify the voices of members of those groups in the media.
“When people discuss Israelis, our triumphs and our tragedies, they’re talking about Israelis of color, even if they don’t realize it,” he told JTA.
Critics of Israel have left comments on recent videos by Danzig and other Black creators questioning why they would defend a “racist” country. It is a sensitive issue for these creators, who belong to communities that, for different reasons, have faced discrimination and struggled to be fully accepted.
Prior to Oct. 7, many Black Israeli creators were posting videos about their grievances. Now they are striking a different tone.
“We recognize and speak openly about Israeli society’s flaws,” Danzig said. “None of that justifies the genocidal and racist call to destroy Israel. We will defend our home, because it’s the only home that the Jewish people have.”
Offline, Israel’s Black communities have rallied to support emergency efforts across the country. Asylum seekers have volunteered to harvest food and sort donated goods for those displaced by the war.
The African Hebrew Israelites, who are renowned for their healthy lifestyle, have hosted sound healing sessions in Dimona for Israelis who fled homes near Gaza. Yair Israel, a community member who runs a vegan food manufacturing company, Otentivee, has been delivering free meals to IDF bases for vegan and vegetarian soldiers.
“You can’t have a good soldier fighting for you if you don’t feed him right,” Israel said. “I’ve been all over this country taking the people food.” He estimated he has delivered more than 2,000 meals and is raising money to keep the program running.
Logan, the IDF commander who was born to a Jewish father and Hebrew Israelite mother, said she has felt a strong sense of unity in Israel since Oct. 7. But it’s a different story on Instagram, where she has more than 27,000 followers. The 24-year-old said that responding to some pro-Palestinian commenters is “like arguing with a wall.”
Nevertheless, she has been regularly recording reflections on the war in her IDF uniform and red braids. On Dec. 18, she denounced BLM activist Shaun King, who has accused Israel of committing genocide and claimed to have helped free two Americans held hostage by Hamas. (The family of the hostages disputes his account of his involvement.)
In one of her most viewed videos, she talks about being dismissed by social media users over her identity.
She told JTA she refuses to be quiet. “People are commenting without knowing what it feels like to be attacked in your own home,” she said. “I’m fighting for a greater cause.”
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